I started out as a journalist covering culture, fashion, and technology—and eventually left traditional media to start my own company: Clover, a digital media platform that grew to more than 200K subscribers before being acquired by Viacom.

Since then, I’ve worked inside startups across climate, industry, and tech, helping translate hard-to-explain ideas into narratives people can actually understand.

Today, I lead marketing and communications at Brimstone, an Oakland, CA-based industrial startup, where I joined as the first communications hire and built the MarCom function from the ground up. My work includes brand voice and positioning, executive and investor communications, media strategy, thought leadership, and translating deeply technical breakthroughs to the general public. I've also landed the company features in outlets including The Wall Street Journal, The New York Times, Washington Post, Axios, and CNBC.

Throughout my career—as journalist, founder, and narrative strategist—the common thread has always been storytelling. And today, I specialize in bringing substance and clarity to ambitious companies tackling the world’s hardest problems.

The right narrative does more than explain the tech. It helps the market understand why now, why this team, and why it matters.