
storytelling + strategy
for future-focused companies
marketing -
writing & editing -
content strategy -
media & PR -
brand positioning -
marketing - writing & editing - content strategy - media & PR - brand positioning -
about me
i’m a Marketing & communications leader for brands tackling the planet’s biggest challenges.
I've spent 15 years driving the voice and strategy at media companies, nonprofits, and startups. After leading teams at NYLON, Hearst, and MTV, I co-founded the Gen Z digital platform Clover Letter, which we scaled from launch, through fundraising, to acquisition by Viacom. I served as VP of Editorial at Viacom until 2019.
Since then, I’ve been focused on helping mission-driven innovators launch and scale in authentic and engaging ways.
Most recently, I led Editorial at the reforestation startup Terraformation, where I led content development and strategic communications across all channels.
I currently oversee marketing and communications at Brimstone, a climate-tech startup transforming heavy industry. You can learn more about my work there here. I’m strategic, scrappy, and experienced in taking early-stage marketing and communications from zero to one.
I live in New York City, and when I’m not working, you can find me running, hiking, or planning my next long backpacking adventure.